Jurgen Klopp, Red Bull and the origins of an unlikely love affair
Three years later, in September 2022, the co-founder of drinks manufacturer Red Bull, was dying of pancreatic cancer. Mateschitz would have barely a month to live when he invited a special guest to one of his villas close to Salzburg, the city in Austria where his empire is based. That guest was Jurgen Klopp, then Liverpool ’s manager.