"We cannot reset the value of our services to a fraction of their worth due to the circumstances and demands of one client," ...
The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to ...
Change is hard for a company like Nielsen, which has been around so long it even predates the first publicly available ...
MSNBC primetime viewership plunged 54% in the days after Donald Trump won the White House as the network’s audience tuned ...
The Lincoln Lawyer' repeats as the top overall title, and Tyler Perry's 'Beauty in Black' has a solid first week.
In the 25-54 age demographic that is most coveted by advertisers, viewership dropped 38% -- from 113,000 people to 70,000.
The Super Bowl has surpassed 100 million viewers every year since 2010, topping out at 126.3 million in 2017 and 123.7 ...
American Spirit has chosen Nielsen as its exclusive measurement partner for Local TV measurement in the six markets where it ...
The third season premiere of The Lincoln Lawyer moved the show to the top of the streaming docket.
Former GOP presidential candidate Nikki Haley suggested that Joe Scarborough and Mika Brzezinski, co-hosts of MSNBC’s ...
During this period, Paramount has issued no release about Nielsen ratings tied to any of its most-watched programming, including the NFL games it shows on CBS each Sunday; the performance of CBS ...
Nielsen CEO Karthik Rao has weighed in on the ratings measurement firm’s ongoing contract dispute with Paramount Global, pushing back against the media giant’s claim that it is seeking ...