Google’s announcement marks the first major advertising experiment within AI search, as tech companies race to monetize their ...
Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
The first wave of this advertising trend emerged last year. Polaroid and Heineken both launched billboard-centric campaigns ...
Coca‑Cola’s AI Christmas ad led to pushback for the second consecutive year. The commercial’s creator fired back in defense of the controversial holiday spot. Coca-Cola released its 2025 holiday ad ...
The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...
Coca-Cola has revealed it worked with Los Angeles-based AI studio Secret Level on a generative AI advert for the festive season. The company trialled AI for its 2024 ad, which was met with criticism ...
Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...
People aren’t lovin’ it. McDonald’s was forced to pull down an AI-generated Christmas commercial from YouTube after some consumers said the AI-slop-filled tongue-in-cheek take on the holidays was ...
Teriyaki Madness is stirring up marketing history (and probably a little chaos) with its launch of the first fully AI-generated ad campaign in the fast casual restaurant industry. In partnership with ...
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