SAN JOSE, Calif.—Roku has launched Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku Ads API gives developers direct access to Roku’s first-party ...

Each minute of the day, Instagram users click the Like button on 1,736,111 photos. That’s a lot of eyes, and advertisers just can’t wait to get in front of them. Fortunately, for a select group of the ...

With the launch of an Ads API access yesterday, LinkedIn joined a very small club of social companies that allow developers of outside platforms to customize and sell into their paid media products.

Google is phasing out ad sharing in favor of asset-based formats, requiring advertisers to create unique ads per ad group. Google Ads’ ad sharing, which lets a single ad be reused across multiple ad ...

Google has released version 21 of the Google Ads API, this is a major release with dozens of updates. Updates include AI Max for Search campaigns, PMax changes, reporting updates and much more. Google ...

Google has released v10 of its Google Ads API, the company announced Wednesday. In order to use some of the new features, advertisers must upgrade their client libraries and client code. Updated ...