In the upper echelons of food nostalgia, breakfast cereal often conjures colorful memories of school days and mornings with the family—often a sweet but hurried start to the day. The founder and CEO ...

If you've been missing the cereal of your childhood, General Mills hears you. Earlier this fall, the cereal giant did every 90s kid a favor and restored fruity shapes to Trix cereal. Replaced by ...

This as-told-to essay is based on a conversation with Ellen Johnston, a 35-year-old associate director of research and development at Post Consumer Brands in Lakeville, Minnesota, about her job. The ...