Consumer product goods (CPGs) companies have begun to see measurable increases for in-store sales from online advertising as attribution technology gets better at tracking back results. Chobani ...

Chobani will be part of the big game with its inaugural Super Bowl ad, airing in the third quarter. The :60 ad (“Ransacked”) takes a humorous look at what happens when Mother Nature, represented by a ...

Chobani Greek Yogurt tapped TDA Advertising & Design as its first advertising agency of record. An undisclosed budget will go to non-broadcast media, targeting active adults. First work will break in ...

A class action lawsuit has been filed against Chobani for false advertising. The lawsuit claims that testing shows the presence of toxic chemicals in its yogurt, while the company advertises that its ...