Cracker Barrel’s latest attempt to address the controversy over its redesign ignited more backlash after a new statement was released on Monday. "If the last few days have shown us anything, it’s how ...

Imagine the Disney logo without the castle, or Wendy’s without the pigtailed redhead, or Starbucks without its green mermaid. Now you have some idea of the dismay that greeted the recent attempt by ...

A video depicting Cracker Barrel’s Uncle Herschel — who was kicked off the company’s new logo in a corporate rebrand, sparking customer outrage – has gone viral, with its animated mascot singing “Go ...

Cracker Barrel Old Country Store Inc. ended its partnership with the marketing firm behind its short-lived logo change, as the restaurant chain grapples with the backlash over its controversial brand ...

Forbes contributors publish independent expert analyses and insights. Sonia Thompson covers frictionless growth and inclusive marketing. For marketers, the saga is more than a quirky design debate. It ...