Scientists define six traits that make a person ‘cool’ – and they transcend borders - Findings may help better understand ...

Maybe you think you’re cool, or want to be considered cool, or you’re just not sure how to get there. A new study has identified the variables that increase the likelihood of people being perceived as ...

People spend a lot of time, money, and energy trying to be “cool.” Research has found that it's associated with being admired ...

It’s tough to define the exact qualities that make someone cool, since pretty much everyone has a different idea of what "cool" is. For some, it’s a leather-coat-wearing motorcyclist on an open road.

Being cool is hard. Staying cool is harder. It’s an elusive quality, in part because it’s an elusive word with layers of nuanced meaning that peel off as we travel back through the centuries. Sprinkle ...