If you hear the word “Activia,” your first thought might be of Jamie Lee Curtis. You may also think of its dated commercials, in which women complain of irregular digestion, and, well, poop. Danone ...

CHICAGO, Nov 15 (Reuters) - Two yogurt brands that did not exist in the United States two years ago should make up 40 percent or more of Danone's U.S. yogurt business next year, the head of Danone's ...

Danone has gained approval for a health claim on Activia yoghurt in Switzerland. The Swiss Federal Office of Public Health (FOPH) has authorised Danone’s claim that its Activia products, the company’s ...

Bifidus animalis DN-173010--the key ingredient in Activia, a yogurt Danone's Dannon division is marketing as an aid to regularity--is responsible for one of the most successful product launches in ...

LONDON, March 12 (Reuters) - Danone DANO.PA unveiled its biggest ever dairy ad campaign on Wednesday, hoping to revive sales growth of its top yogurt brand Activia by focusing on global pop star ...

In Nutrichem Diät + Pharma GmbH v Compagnie Gervais Danone, the hearing officer has revoked Compagnie Gervais Danone’s trademark ACTIVIA in respect of all goods covered by the registration in Classes ...

Activia is tapping into the booming gut health movement – and the surge of GLP-1 users seeking functional, nutrient-dense foods – with a sweeping brand refresh and the launch of its Proactive yogurt ...