It's not every day a video game company embraces memes with open arms, but that's exactly what's going on at Sega when it comes to the Sonic the Hedgehog series - in fact, it's arguably helped ...

Back in the ’90s, Sonic the Hedgehog was cool. He was fast, unlike his rival Mario; he was snarky, even funny, and he never had to try too hard. Sonic was young and hip and with it, and he knew it.

Posts from this author will be added to your daily email digest and your homepage feed. is an entertainment editor covering streaming, virtual worlds, and every single Pokémon video game. Andrew ...