To receive the Vogue Business newsletter, sign up here. Gucci Town on popular gaming platform Roblox now has a signature scent. Gucci Flora, the brand’s first fragrance in the metaverse, comes in the ...

"The scent lasts and barely fades after a long day. I use this day and night and it fits every occasion. It turns heads every ...

CLEVELAND, Ohio -- You can smell like luxury for a fraction of the price with this fabulous deal from Gilt on Gucci’s popular Flora perfume in the Gorgeous Magnolia scent. Gilt is offering 33% off the ...

Miley Cyrus is the latest celebrity to join the metaverse. As the face of the Gucci’s Flora Gorgeous Jasmine fragrance, the singer is making her debut in Roblox’s Gucci Town as the platform’s first ...

Welcome to ESScent — a weekly fragrance series, where we tantalize your senses with the latest scents and swoon-worthy launches. From floral fantasies to sultry musks, we’re here to guide you through ...