‘American Idol” — the biggest show of the decade — suffered a new comedown yesterday. It is no longer the most expensive show on TV to advertise on. Ad Age released its Top 10 list of the most ...
In the annals of famous alliances between advertisers and TV shows, Ford and “American Idol” have long gone together – to invoke a famous 1970s car commercial – like baseball, apple pie, hot dogs and ...
KFC, which caused a stir last year by embedding a promotional message in a spot as a way to combat DVR ad-skipping, will again try a sleight of hand. The marketer will air a one-time-only spot during ...
LOS ANGELES, May 3 (Reuters) - Fox television heads into the year's biggest advertisement sales period later this month with questions about the future of its ratings champ "American Idol," but a ...
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