Kellogg's Raisin Bran will make its Super Bowl advertising debut this year, marking the cereal brand's first appearance in ...

CHICAGO -- Kellogg, the maker of Frosted Flakes, Rice Krispies and Eggo, has announced that it will separate into three different companies to create "greater strategic, operational, and financial ...

(AP) — Ferrero, known for brands like Nutella and Butterfinger, is taking cereal company WK Kellogg private in a deal valued at approximately $3.1 billion. The Ferrero Group will pay $23 for each ...

The Italian candy company Ferrero plans to buy the American cereal maker Kellogg for $3.1 billion, the companies announced Thursday. The deal would unite the makers of household brands including ...

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK Kellogg in an effort to expand its North American sales. Fans mourn closure of ...

NEW YORK — Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK Kellogg in an effort to expand its North American sales. The Ferrero ...

Boxes of Kellogg’s breakfast cereal are seen at a supermarket, Friday, July 11, in Springfield. Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been ...

Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news that Italian confectioner ...