Over the last few summers, the irreverent team at PBR has perfected the art of capturing the public’s attention. They haven't done it with expensive advertising campaigns or celebrity endorsements; ...

FORT WORTH, Texas — The Professional Bull Riders (PBR) have bucked Merit Street Media just six months after Dr. Phil McGraw announced his television network would broadcast league events. PBR CEO Sean ...

Petrobras (PBR) closed at $15.26 in the latest trading session, marking a +2.62% move from the prior day. The stock outperformed the S&P 500, which registered a daily gain of 0.47%. At the same time, ...

Fort Worth-based Merit Street Media allegedly failed to pay rights fees owed to the Professional Bull Riders organization, according to CEO Sean Gleason. Now nearly six months later, PBR has parted ...

The PBR Pendleton Whisky Velocity Tour is back with high-octane action, featuring 35 of the world's top riders facing off ...

Richard Childress has made an important move to start 2023. He has officially purchased the Carolina Cowboys PBR (Professional Bull Riders) team. Richard Childress Racing announced the news on January ...

Pabst Blue Ribbon fans gathered en masse in downtown Manhattan last week for a chance at the first taste of a bizarre new collab between the Texas-based beer brand and Campbell’s Chunky soup – ...

NASHVILLE — Friday night at Stampede Days, the energy inside Bridgestone Arena was electric. Of course, watching world-class athletes get tossed around by nearly 2-ton bucking bulls had a lot to do ...

Action News Jax and Telemundo Jacksonville are giving away tickets to PBR: Unleash the Beast which is coming to Vystar Veterans Memorial Arena February 20-21.

The PBR Team Series Championship weekend is starting Friday morning at T-Mobile Arena in Las Vegas as the inaugural season wraps up. Based on how close the top teams are in the standings, it should be ...

Very few PBR bulls struck a chord like Cool Whip did. New fans drawn to his groovy name learned that a top bull could be sweet in disposition. Cool Whip was like a 1,700-pound puppy dog – a gentle ...