Planet Fitness is hiring an in-house ad sales team to win agency and advertiser budgets for its omnichannel media netw … Wait, what? That’s right: This month, Planet Fitness became the latest ...
The Planet Fitness (NYSE:PLNT) commercial has sparked outrage, with critics accusing the gym of neglecting women’s safety. What Happened: An X (formerly Twitter) account, Libs of TikTok, recently ...
What do fitness centers and grocery stores have in common? You can now put more ads there, that’s what. On Thursday, Yahoo DSP announced new partnerships with Rippl – a co-op of regional grocery and ...
Planet Fitness shares rose nearly 6% on Thursday despite lowered guidance for the year. Investors are focused on the fitness center operator’s plan to raise membership prices.