The Super Bowl logo conspiracy strikes yet again. After last year's NFL finale deviated from the pattern, the Super Bowl 2025 fixture has resurrected the most outlandish theory in sports logo design.

PUMA has officially unveiled the new logo for its collab with NBA player Tyrese Haliburton. In a provocative clapback to haters, the new logo featured on a t-shirt reading "OVERRATE THAT" – a response ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

Professional sports teams know that a logo isn’t just a pretty picture—it’s the face of a franchise. Over the decades, these emblems have transformed from simple designs into carefully crafted symbols ...

Emily Morgan has gone viral on just about every social media platform for her impressive sports logo redesigns, garnering almost half a million followers across TikTok, Instagram and X. Viewed by ...

Brooklyn is bold enough on its own; the marketing minds behind the rebooted Nets NBA franchise didn’t want loud colors and boisterous designs to send a message. Instead, with the design help of team ...

The late 1940s ushered in a wave of unique, colorful logos for college sports. The trend continued for over 50 years until athletics programs began to embrace minimalistic designs at the turn of the ...

Alabama fans are split. Not on the future, which new head coach Kalen DeBoer is attempting to brighten in the wake of Nick Saban’s shocking retirement, but on logos. What is the definitive Alabama ...

Don’t want to get too esoteric here, but let’s start with a little side note on the following so very serious and urgent matter. The idea that beauty is subject to opinion has been around in various ...

People across the country think a game in Las Vegas is rigged, and we’re not talking about slot machines or cards. A popular conspiracy posits that the Super Bowl logo in recent years has predicted ...