*Nivea is flirting with white supremacy in a new ad for its invisible deodorant. The beauty brand used the slogan “white is purity” for the ad posted on its Facebook page, which was geo-targeted at ...

This article originally appeared on Fortune. Nivea is pulling its “White is Purity” ad after social media users accused the company of being racist. The ad originally appeared on the company’s Middle ...

Nivea has withdrawn an advert that was branded racist on social media and shared by right wing groups. The German skincare maker's ad for a deodorant included a picture of a woman and the slogan ...