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Jaguar reveals 1st concept car
Jaguar's rebranding rollout was controversial — and brilliant, some advertising veterans now say. Others aren't so sure.
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success will take time to measure.
Jaguar reveals first concept car after controversial rebrand
British luxury automaker Jaguar has revealed its Type 00 concept car, the first glimpse of a new electric vehicle following a controversial rebrand that has divided opinion on social media.
Jaguar Unveils New 1,000-Horsepower EV Amid “Woke” Controversy
After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.
8h
on MSN
Jaguar releases 'fearless' Type 00 concept as company steers into new rebrand
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
19h
Has Contentious Jaguar Rebrand Worked? Yes, The New EV Is Stunning
Jaguar's opinion-splitting Type 00 electric car is finally here. Is it worthy of the all the attention after the rebranding ...
jdpower
6h
Jaguar Type 00 Concept Preview
The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout ...
Opinion
10h
on MSN
Opinion
Resurrecting Jaguar Is the Hardest Design Job
If the Type 00 production version stirs this much attention, we’ll know Jaguar has finally recaptured what made them great in ...
Marketing Interactive
1h
What are the media and social stats like around Jaguar's Type 00 EV model unveil?
After causing much uproar with its recent rebranding, luxury carmaker Jaguar has caught significant attention once again ...
1d
on MSN
Jaguar’s pink, ‘woke’ electric car slammed by Gen Z: ‘What on Earth is Jaguar thinking?’
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...
1d
Jaguar reveals 'Type 00' concept car, first under controversial new brand identity
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...
NBC New York
1d
How Jaguar plans to save itself
British carmaker
Jaguar
is undaunted by the criticism its recent rebranding campaign generated. A video launching the ...
1d
Not so pretty in pink? Jaguar's polarizing Type 00 concept has lost 'all connection' to brand's past.
Unveiled last night from glitzy Art Basel Miami, Jaguar’s new coupe, dubbed the Type 00, features what the brand believes is ...
2d
Alleged Leaked Pics of Jaguar’s New Electric Vehicle Reveal a Car With No Rear Windshield
The bold new future of Jaguar involves chasing trends and grotesque designs.
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Related topics
rebrand
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Electric vehicle
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