The Macy's Thanksgiving Day Parade, a century-old tradition, takes place on Thursday, November 28 at 8:30 a.m. and promises to be the biggest yet.

While financial terms of the three-year appearance weren’t released, CNN noted that having a presence in the parade generates the “equivalent of $2.25 million in advertising for a brand.”

The 2024 Macy's Thanksgiving Day Parade will feature performances by T-Pain, Jimmy Fallon & The Roots, Dan + Shay, Ariana Madix Idina Menzel and more.

The 98th special will star Chlöe, Joey McIntyre, Bishop Briggs, Kylie Cantrall, Dan + Shay, Dasha, Jimmy Fallon & The Roots, Coco Jones, Walker Hayes and Ariana Madix, a press release states.

The calendar has flipped to November, which means it's time for America to come together and perform its most patriotic civic duty: to gather ‘round the TV and watch the Macy's Thanksgiving Day Parade so we can avoid talking to the in-laws.

Balloons for the 98th Macy’s Thanksgiving Parade got their first test flight during Balloonfest at Met Life Stadium on Saturday. The annual event gives a sneak peek of new balloons and allows handlers to take them on a field test ahead of their parade debut.

So who’ll be hitting the pavement to participate in this year’s turkey day festivities, and when do you need to tune in? Here’s a look at everything we know about the 2024 Macy’s Thanksgiving Day Parade.