So far in 2025, Spotify has paid podcasters more than $100 million, a big payout for creators. Spotify first shared that figure with The New York Times Deal Book, which says the funds have two purposes: to give podcasters a new way to monetize content and to lure both creators and audiences away from YouTube,

Podcasting pays on Spotify – to the tune of over $100 million for creators during Q1 2025. But can the platform catch up to YouTube in the ever-important video-podcast arena? Spotify disclosed its worldwide first-quarter podcasts payout today,

The audio platform has branched out to video and has given its podcasters a raise as the war for creator talent heats up.