Beiersdorf chief digital officer Axel Adida has a tall order: market the conglomerate’s brands, including Nivea, Eucerin, and ...

Amid the colours and intricate designs of Malaysia's most celebrated batik design competition, the Raja Permaisuri of Perak, ...

I’ve developed a bit of an obsession with the hidden meaning behind brand names. I tell anyone who’ll listen that Bisto stems from the phrase “Brown, Season and Thicken in One,” for instance. My ...

Nivea has launched its latest anti-aging product, Nivea Cellular, with an outdoor campaign including a branded ceiling panel installed at the Birmingham Bullring. Planned and bought by MEC via Kinetic ...