The first-ever Gen AI-powered sunscreen effectiveness test visualizes long-term UV damage, inspiring smarter sun safety ...

For beauty brands seeking to align performance, visual appeal and sustainability, Lady Purple offers a striking and strategic ...

The Deciem-created skin care brand has launched on Amazon Premium Beauty in the UK after experiencing an increase in ...

Alisa Metzger and Jen Shane, founders of iNNBeauty Project, plan to replicate the brand’s US success in the UK market, and ...

Paris Packaging Week is the leading event for the global packaging industry and the definitive platform for innovation and ...

The skin care brand’s ‘Whatever the Weather Experience’ in London, UK, will spotlight new launch UV Fluid SPF 50, which uses ...

With budgets under pressure, dupes are even bigger business in 2025, as they become socially desirable purchases ...

Shareholders of Boots ’ parent company, Walgreens Boots Alliance (WBA), have approved the company’s previously-announced ...

Despite substantial progress in green packaging, beauty's big movers are falling short of their own targets. Julia Wray ...

The company made significant progress in equality and took its first steps towards a tech-led approach to sustainability ...

Kendall, CEO of the British Beauty Council, will advise the Canadian make-up brand’s founders on strategy as it expands ...

From Prada’s ‘bold’ new fragrance twist and Saie’s skin-loving setting powder, to Too Faced’s whipped multi-tasker, these are ...