Toy companies including Mattel, the Lego Group, Hasbro and MGA Entertainment have taken note of the rise of these customers ...

Now is a great time to snag the Hot Wheels Barbie RC Corvette before it starts to become absolutely impossible to find during ...

Delivering a leadership keynote at Mipcom’s MipJunior, Mattel’s Josh Silverman drills down on film-TV strategy post-‘Barbie.’ ...

Toy-based movies have long drawn in families, hoping for easy, uplifting viewing safe for their children. Now, it's time for ...

They say that two forces form an unbeatable team when they come together. We have many such examples in entertainment, ...

Master. Mattel is the toy company behind Barbie, which famously got a 2023 film adaptation that made over $1 billion and ...

If you grew up in the 1960s, you probably remember some of the most iconic toys of that decade that are still cherished today ...

"It's important to see this representation because it normalizes disability and breaks down stereotypes," mom Katrina Płaczek ...

From your imagination back to your TV screen, iconic purple dinosaur Barney returns this week with the new animated Max ...

The toy maker is shuttering some plants and trimming product lines as it tries to respond more quickly to consumer demand.

Barbie is more than just a nostalgic trip down memory lane; it’s a modern take on empowerment, self-discovery, and the many ...

The new doll is being scrutinized for the color of her skin, her facial features and her garb. Early reviews are ...