New research in blue jean dyeing is offering a stitch of hope in the denim industry. Blue denim is currently dyed with indigo in an unsustainable process that requires harsh reducing and alkaline ...
Think about classic blue jeans. The rich color comes from indigo, and it’s so ubiquitous both in fashion and in the American cultural imagination that it’s easy to imagine denim cloth as a naturally ...
Blue jeans are an iconic staple of just about any wardrobe. But all that denim has a dirty secret: the dye that makes blue jeans so ubiquitous is actually made from fossil fuels and toxic chemicals.
Flared or skinny, distressed or acid-washed—we all love our blue jeans. But those coveted pieces of denim are wreaking havoc on the environment. That’s why researchers from the University of Georgia ...
A new video shows how jeans get blue, while new research from UC Berkeley shows how the dye used to get them that way could get greener. Freelancer Michael Franco writes about the serious and silly ...
Indigo dye for clothing is a lot older than the invention of blue jeans -- almost 6,000 years older, to be exact. Scientists have found Andean cotton fabric from Peru with traces of the popular dye, ...