A new Netflix documentary from Kief Davidson and Jenna Rosher follows the saga of a “squad” of child influencers that splintered amid claims of emotional and sexual abuse by a “momager.” ...

The digital landscape continues to evolve at a breakneck pace, making social media one of the most powerful tools in any ...

A viral SNL sketch derives humor from the psychological mindsets of consumers. Here is how marketers can learn from it and master branding.

As the industry looks to unlock Gen Z’s buying power, influencers may be the key to gaining their loyalty, sources say.

Imfluence’s Mike Alnaji discusses the challenges facing influencer marketing in 2025, from tackling fraud and inflated ...