Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

Apple is accelerating the rollout of a software update that will implant artificial intelligence into its virtual assistant ...

Apple and Google are intensifying the AI arms race with rapid announcements, including making Gemini Live free following ...

The "integration of AI into Apple's popular devices will allow users to customize their home screens even more, get better ...

Clearly, investors are betting that Apple's new AI iPhone will reinvigorate sales and lead to earnings growth. If you believe ...

In the pundit's view, the technology will inspire swarms of users to snap up the company's new smartphone line.

Apple Intelligence is, indeed, coming to iPhone 16, including the iPhone 16 base model, iPhone 16 Plus, iPhone 16 Pro, and ...

Apple has just released public betas of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, and they include upcoming Apple ...

It turns out that Apple Intelligence is coming to more markets in 2025 than initially announced, including India and Korea.

Apple showed off some very cool AI features coming in iOS 18 this fall. But you're going to need a specific iPhone model in order to check them out.

It struck us how frequently Apple brought up the security of it’s AI features, but it doesn’t change the fact that in buying an iPhone 16, customers are entrusting Apple Intelligence with a ...