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Freely, a new streaming service backed by the BBC, ITV and other British public broadcasters, will be available on Amazon Fire televisions following a "landmark deal" with the U.S. technology giant, the companies said on Monday.

British broadcasters BBC, ITV, Channel 4, and Channel 5 are teaming up to bring their new streaming service to Amazon, following a “landmark deal" with the US technology giant. The joint venture, known as Everyone TV,

The U.K.'s public service broadcasters will bring their Freely television platform to Amazon Fire TVs later this year. This article, Amazon to bring Freely to Fire TVs in United Kingdom, was first published at The Desk.