The Macy's Thanksgiving Day Parade telecast grabbed a record 31.3 million viewers across NBC's live telecast and Peacock's ...

NBC’s broadcast of Thursday’s parade ranks as the most-watched entertainment program to air on linear TV in nearly five years ...

NBC has announced record breaking viewing figures for the 2024 Macy's Thanksgiving Day Parade broadcast special.

NBC is working to shore up a renewal on the TV broadcast rights for the Macy’s Thanksgiving Day Parade at around triple the ...

The parade averaged around 5 million more viewers than NBC's prime-time football broadcast. This article, NBC touts record TV ...

The network – which has had the broadcast rights since 1953 – is currently trying to nail a new deal to keep the festive ...

The 98th annual Macy's Thanksgiving Parade wrapped up successfully amid the bad weather in New York City. Millions of ...

NBC and Peacock are feeling thankful for the numbers that came in for The 98th Macy's Thanksgiving Day Parade and The 2024 ...

NBC’s presentation of this year’s Macy’s Thanksgiving Day Parade delivered 31.3 million total viewers across all platforms, ...

The Macy’s Thanksgiving Day Parade drew its largest cross-platform audience on record Thursday.

While the Tony Award-winning actor happened to be on the float, her title card appeared in front of one of the child actors ...

The 98th edition of Macys Thanksgiving Day Parade will begin on Manhattan’s Upper West Side and end at Macy’s flagship store ...