Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

Warner Bros. Discovery reversed plans announced in September of 2023 to launch a premium tier for sports programming on Max, ...

NBCUniversal and Macy's have extended their agreement to keep the Macy’s Thanksgiving Day Parade on NBCUniversal's platforms ...

Larry Williams grew up poor in Sweet Water, Alabama, which affected him in many ways. For one thing, he became determined not ...

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Parade will keep marching on with NBCUniversal after the retailer and media giant struck a new 10-year rights extension that ...

NBCUniversal and Macy’s have agreed to renew their partnership with a 10-year programming rights deal through 2034, ...

Parade and the Macy’s 4th of July Fireworks will continue airing on NBC, Peacock & Telemundo for ten more years.

Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.

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