Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...
It’s rare that any series crosses 4 billion minutes watched on Nielsen’s weekly streaming rankings, and “Squid Game” is the ...
It’s likely that Squid Game will continue to put up impressive numbers, since according to Netflix the second season was ...
6don MSN
Q4 2024 Management View CEO Udo Lange highlighted the company’s strong Q4 performance, achieving EBITDA over $200 million for ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
The Wall Street Journal on MSN12d
Nielsen to End Panel-Only Ratings That Have Measured TV for DecadesThe dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
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