In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

Whether it's fine German cuisine, barbecue, lobster pot pie or mac and cheese, Reid loves it and loves bonding with his players over food.

In the past three years, according to research performed by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared to a similar ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...

Grammy-winning artists Kendrick Lamar and SZA will take the stage together for the Super Bowl LIX halftime show in New ...

The Massachusetts-based coffee chain just released a tease of its Super Bowl commercial — in addition to a new DunKings deal and three refreshing drinks: the Vanilla Creme Cold Brew, Toasted White ...

The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is seven and a half years.

Philadelphia Eagles and Kansas City Chiefs fans will host meet-ups across South Carolina for the Super Bowl. Many find their ...

The Philadelphia Eagles will look to earn their second championship Sunday night in Super Bowl LIX at the Caesars Superdome ...

A group of Texomans connected over their love for the popular snack Doritos and made it into a Super Bowl commercial.

A famous New Haven pizza restaurant is parodying an iconic Super Bowl commercial to build hype for its newest location in ...

UNCW grad Dylan Bradshaw talks winning the contest, his recent TODAY Show appearance, and how he plan to spend the prize ...