Now is a great time to snag the Hot Wheels Barbie RC Corvette before it starts to become absolutely impossible to find during ...

You can’t go wrong with a good ol’ pair of animal ears for Halloween. If you’re looking for a last minute costume that’s ...

From your imagination back to your TV screen, iconic purple dinosaur Barney returns this week with the new animated Max ...

Delivering a leadership keynote at Mipcom’s MipJunior, Mattel’s Josh Silverman drills down on film-TV strategy post-‘Barbie.’ ...

SAVVY shoppers can bag huge savings on their Christmas gift-buying with a few key dates in the run up to December 25. The ...

Mattel, the toy company behind brands (and movies) like Barbie and Masters of the Universe, is now looking into making a ...

The on-trend Halloween costumes for 2024 according to Google searches globally were analysed by Outdoor Toys ... pink Barbie style Cowgirl outfit is being sold by Atorcher on Amazon for £21. ...

has said it recently bought more than 100 toys from third-party sellers on 10 online marketplaces — Amazon (AMZN) among them — and found that 80% of the toys failed to meet EU safety standards ...

Mattel Films has been vocal about its ambitions to turn as many of its old toys into movies as it can ... it will have a hard time matching Barbie, which managed to capture the zeitgeist in ...