Shares of Roku jumped after the company teamed with Amazon.com to give advertisers access to more than 80% of internet-connected TVs in the U.S. The stock was up 7.7% at $80.16 in midday trading.

Feel like you're sitting through more ads on Prime Video? Well, it's not your imagination. The streamer has quietly ...

Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric ...

Amazon is now reportedly looking to align with broader industry practices, where platforms like Hulu, Paramount+, and Tubi ...

Amazon Ads and Roku have partnered on a new integration that gives advertisers access to what they say is the largest ...

Amazon Prime Video has more than doubled its commercial time per hour, jumping from about two to three minutes to as much as ...

Amazon Ads and Roku have announced a new integration that gives advertisers access to the largest authenticated CTV footprint ...

Roku shares surged 9.8% premarket on Monday after the company announced an exclusive partnership with Amazon (NASDAQ:AMZN) Ads, creating what the firms describe as the “largest authenticated Connected ...

Amazon and Roku will pool audiences tied to their connected-TV services for advertisers under terms of a new partnership ...

Starting June 17, Amazon Prime Video will now show 4 to 6 minutes of ads every hour. This sparked an online debate. Due to ...

Amazon Ads and Roku have announced a new integration that gives advertisers access to what they claim is the largest ...

Amazon’s streaming service, Prime Video, has quietly doubled the amount of advertising shown during its content, according to an exclusive report from Adweek.