News

BYU Freshman AJ Dybantsa Partners With Fanatics for Reported 8-Figure NIL Deal
Fanatics announced an exclusive deal with college basketball phenom AJ Dybantsa, which is reported to be worth eight figures.
AJ Dybantsa Lands Massive Fanatics NIL Deal, Elevates BYU Basketball Buzz
Incoming freshman and top NBA prospect AJ Dybantsa inks an eight-figure trading card and memorabilia deal with Fanatics, ...
Will revenue sharing, NIL restrictions bring more level playing field to college athletics, or is more action needed?
With the revenue-sharing agreement comes a crackdown on NIL (name, image and likeness) deals. Prior to revenue sharing, the ...
BYU basketball freshman AJ Dybantsa’s Fanatics deal helps boost $4.1 million NIL valuation
A new NIL deal signed by BYU basketball freshman AJ Dybantsa has increased his valuation to an astounding number.
On3 on MSN5d
BYU’s AJ Dybantsa inks multi-year NIL deal with Fanatics
The top overall recruit from the 2025 cycle, AJ Dybantsa is already generating buzz as the potential No. 1 overall pick in ...
The new college sports agency is rejecting some athlete NIL deals with donor-backed collectives
A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to ...
AJ Dybantsa Makes Big Move on Wednesday to Expand His $4.1 Million NIL Portfolio
For Dybantsa, in addition to his latest move, he now has NIL deals with major brands such as Nike, Fanatics and Red Bull. His ...
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Fanatics announces ‘significant’ NIL deal with BYU freshman AJ Dybantsa
Fanatics and Fanatics collectibles are set to partner with incoming BYU freshman AJ Dybantsa in one of Fanatics “most ...
How NIL and transfer portal have changed the way college basketball coaches lead
You feel like you can skip steps when you really can't,” Duke coach Jon Scheyer said. “You have to start from ground zero ...
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AJ Dybantsa Lands Massive Fanatics NIL Deal, Elevates BYU Basketball ...
BYU star freshman AJ Dybantsa signs an eight-figure NIL deal with Fanatics. Learn how this major partnership impacts BYU basketball and his NBA future.