Toy companies including Mattel, the Lego Group, Hasbro and MGA Entertainment have taken note of the rise of these customers ...

Mattel introduces a special Diwali Barbie, designed by Anita Dongre, celebrating the Festival of Lights and Indian cultural ...

A new museum in downtown Modesto is hoping to inspire others with a unique collection of Barbie dolls.The Be Anything Museum ...

The company teamed up with Formula One to build new F1-themed Hot Wheels and has released Little People NFL collector sets.

New York, New York - Barbie takes Manhattan in the Museum of Arts and Design's (MAD) latest exhibit! Barbie: A Cultural Icon ...

Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.

During a pivotal and rare quiet moment in last summer’s wildly pink blockbuster Barbie, Margot Robbie in the title role ...

The new doll is being scrutinized for the color of her skin, her facial features and her garb. Early reviews are ...

The new doll is being scrutinized for the color of her skin, her facial features and her garb. Early reviews are ...

In addition, to celebrate International Women's Day on March 8 and Barbie's 65th birthday on March 9, the doll brand announced it was adding new dolls to its Role Models collection, based on real ...

Anita Dongre and Mattel have come together to unveil a stunning new Diwali-inspired Barbie. Dressed in a traditional Rajasthan-inspired outfit, the Barbie has captured the hearts of netizens.

Sharing her experience on designing a Barbie doll, Anita Dongre said, “Designing for a doll is quite different from designing for a real person. The process feels more intimate. The most ...