Toy companies including Mattel, the Lego Group, Hasbro and MGA Entertainment have taken note of the rise of these customers ...

Now is a great time to snag the Hot Wheels Barbie RC Corvette before it starts to become absolutely impossible to find during ...

Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.

If you grew up in the 1960s, you probably remember some of the most iconic toys of that decade that are still cherished today ...

"It's important to see this representation because it normalizes disability and breaks down stereotypes," mom Katrina Płaczek ...

Mattel Films is banking on a whole generation of fans being nostalgic for View-Master, teaming up with Sony Pictures Entertainment and producer Todd Black to introduce a "modern take on this beloved ...

Master. Mattel is the toy company behind Barbie, which famously got a 2023 film adaptation that made over $1 billion and ...

According to Variety, Mattel is officially working on a live-action film about its 1940s-era 3D stereoscopic toy in ...

Delivering a leadership keynote at Mipcom’s MipJunior, Mattel’s Josh Silverman drills down on film-TV strategy post-‘Barbie.’ ...

Barbie, of course, paved the way to the tune of $1.45 billion and, now, Mattel has plucked another product off of its shelves ...

Mattel wasn't lying when it said tons of toy properties would be getting the movie treatment, as it's just been announced ...