Tonight, John Oliver mocked Warner Bros. Discovery’s umpteenth renaming of HBO Max by comparing it to Trump's 'Gulf of ...

What’s old is suddenly new again when it comes to HBO Max. Now known as Max, but initially known as HBO Max, the Warner Bros.

Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...

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HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max ...

HBO Max is back once again. Some industry observers applauded Warner Bros. Discovery's streaming rebrand, but others say it ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality over quantity.

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...

According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.

Max will become HBO Max again this summer, Warner Bros. Discovery said this week — two years after the name change that ...

May 15 (UPI) -- HBO has announced that the name of its streaming service is changing back from Max to HBO Max this summer.