Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Jacy Sheldon is the WNBA's newest signature athlete. Speaking exclusively with FN in August 2024, Holo Footwear revealed it ...

WNBA star A’ja Wilson and NBA standout Bam Adebayo are officially dating after over a year of speculation from fans.

The Aces continued to shape their camp roster with the signing of former WNBA draft pick Elena Tsineke to a contract.

The Gamecocks are a No. 1 seed in the NCAA Tournament bracketology. Where South Carolina stands in the March Madness ...

While a calf strain prevented Giannis from playing in the game, he was still a large presence. And, at times, so were his mini-mes.

Las Vegas Aces star A'ja Wilson disclosed the moment she told her parents she had a signature shoe and why she kept it from ...

Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...

Jalen Williams has a comfortable-in-his-own-skin confidence that helped turn him into an All-Star. Here's the story behind the OKC star's evolution.

USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high ...

To join in on the NBA All-Star Weekend hype, Adidas is dropping a new colorway of its best modern signature basketball ...

Anthony Edwards doesn’t consider himself a superstar.