Former Jaguars DC Ryan Nielsen Joining Bills Staff
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
The Wall Street Journal on MSN12d
Nielsen to End Panel-Only Ratings That Have Measured TV for DecadesThe dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
New data from Nielsen and Edison Research's The Record highlights the continued strength of audio in the US media landscape ...
Just in time for the Eagles-Chiefs Super Bowl on Fox on Sunday, Nielsen has increased its out-of-home measurement to now ...
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