Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you ...

ChatGPT's public sharing feature is gone due to risks of accidental data leaks. The tool let chats appear in Google search ...

Sullivan is moving into a new role within the Google Search team, after seven and a half years being with Google.

Google is indexing shared ChatGPT links – exposing prompts, responses, and sensitive info you may have unknowingly made ...

Rick Tousseyn is a global SEO/AIO consultant and speaker at TEAM LEWIS who helps brands worldwide to increase their organic ...

Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by ...

Google is expanding its AI Max beta with ad group-level controls that push search further into a keyword-optional future.

Google’s AI Max ads feature longer headlines and pull content from blog posts (not just landing pages). And they're driving ...

Most SEO teams still rely on checklists and guesswork. Learn how a hypothesis-driven approach leads to faster and smarter ...

The new RSA insights tool helps you identify top-performing search categories and optimize their creative and keyword ...

From shipping delays to support issues, AI tools are picking up on what ops gets wrong. This is the wake-up call for COOs and ...

Google’s AI search splits into two distinct modes – AI Mode and AI Overviews – and brands can’t treat them the same. That’s ...