In his new approach, the ZEEL CEO aims to further enhance his presence in key operational markets to further tap into the ...

Hisense India has appointed Nipun Kaicker as its Director - Go To Market (GTM). Nipun brings over 14 years of expertise in sales, marketing, and growth-focused GTM strategies, making him a pivotal ...

Flipkart has unveiled a Black Friday campaign starring actor Arshad Warsi. Inspired by his iconic performance in the movie Golmaal, the campaign recreates a memorable scene with a modern twist to ...

The ‘Courtroom’ campaign features Yash as a passionate lawyer who calls out imitation oils for failing to meet the necessary purity standards for healthy cooking ...

Demonetisation, GST implementation and pandemic created disruption in the economy and in each instance, AdEx growth fell disproportionately, statistics reveal ...

Apurva Sircar has quit as Bandhan Bank’s Head of Marketing. The news was shared by Sircar in a LinkedIn post. "November 13, 2017. I entered a small commercial building, the head office of a ...

Experts say inventory bookings increased by up to 40%, occupancy rates reached 90%, and Rs 40-50 crore were spent on election campaigns ...

Experts suggest that finfluencers can take steps like highlighting relevant education or professional experience, and prioritise transparency, ethics, along with clear communication ...

With Prasar Bharati’s Waves offering a mix of linear and on-demand content, operators are worried that this will further accelerate the shift to OTT and diminish their subscriber bases ...